New Gear Monday: littleBits Synth Kit

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http://www.youtube.com/watch?v=vDxz8bpqOMU#t=92
 
Unfortunately, the days of electronic gear kits is mostly over because of liability laws that have potential manufacturers shaking in their boots. But there is one new kit coming on the market that looks to be a very cool (and cute) learning tool - the littleBits analog synthesizer kit, a collaboration with Korg.
 
This is a modular kit that contains 13 tiny analog modules based around the beloved Korg MS-20 consisting of a power module, 2 oscillators, a keyboard, a sequencer, an envelope, a filter, a delay, a mixer, a splitter and a randomizer. Everything you need to do multiple synth projects are in the box. You won't mistake it for a larger more powerful commercial synth, but it is surprisingly versatile.
 
If you've been using synths for a while but really don't understand how they work, then this kit is for you, as you'll learn the basics in no time. Want a present for your musically inclined kid? This is it. The kit costs $159. There's also a deluxe kit available with more modules for $199.
 
Read more: http://bobbyowsinski.blogspot.com/#ixzz2kNIQty5J posted: November 11, 2013
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iTunes Radio vs Pandora: The Effect on Consumers, Advertisers and Music

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Since the start of iTunes radio in September with the iOS 7 upgrade and iPhone 5s & 5c, Apple has seen a significant use of the product in just one month. But what does this mean for it’s competitors such as Pandora? In just 30 days from its inception, iTunes radio was used by 20 million consumers. Pandora on the other hand drew in 72.7 million users in September. These statistics, however, are based on their recurring monthly visitors. Which wouldn’t make these services equal in comparison since iTunes radio does not yet have recurring monthly stats. Therefore, Pandora doesn’t have much to worry about yet even though iTunes Radio is off to a good start. I think we can assume though there will be some concern for Pandora once iTunes Radio can begin to work out the tweaks of the new Apple service. Some of these tweaks stem from whether the user likes the other songs played in their station. Apple needs to narrow down genres, likes and dislikes like Pandora has done since their beginning in 2000. This can start to determine if a user will either keep using Pandora, since their stations are so nailed to a ‘t’ of their music taste, or if they move to iTunes Radio when the service gets finely tweaked. Users of Pandora might also begin to find the accessibility of iTunes Radio a plus since buying a song they like is user friendly and easy. Furthermore, iTunes has already found a niche. Playing albums before they are even released with FirstPlay. They have already done this for Eminem’s new album “The Marshal Mathers LP 2” and Lady Gaga’s “Artpop.” Finally, iTunes Radio can be ad-free with iTunes Match. But what does this mean for advertisers?
 
iTunes Radio can have about 2 outcomes on the internet radio industry. First, it can have a large effect on Pandora radio, the leader in internet radio, by taking their listenership. Second, it can have no effect on Pandora but have a large effect on the total audience of internet radio, which ultimately means advertisers have even more options for campaigns. Or finally, Apple can do it again and change the music industry as we know just as they did with the iPod and iTunes Store. Only time will tell.  posted: November 6, 2013
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Whats Halloween Without Spooky Sounds?

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This year we helped our friends over at Goodwill to record  their Halloween campaign for "Goodwilloween." So it started making us think, what's Halloween without spooky music and sounds? What's a scary movie without them either? You always know when there is that "dun, dun, dun" music that comes on there's either going to be a part they want you to be scared, or you should be scared. We can't help but think audio is a big part of rising pulses when people are scared, and practically goes hand in hand with visuals. Self five. Our work rules. posted: October 25, 2013
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Happy Trails Music Production for Steamboat Ad!

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RMR's music production team took a fast trip to the 1950' s and back with the production of "Happy Trails",  theme song of Roy Rodgers and Dale Evans famous TV series. The project was assigned by Xuma advertising for Steamboat Ski Area. Happy trails says it all for Steamboat's world famous runs. Two versions of the song were created, one in the authentic Roy and Dale style, which included a cowgirl vocal backup group, string section, accordian, championship whistler, and of course "coconut" clip clops for the horse hooves. Colorado's renowned cowboy singer, Chuck Pyle handled the lead vocal with Jennifer Burnett expertly filling Dale Evan's boots. Re-capturing the authentic feel of the song was a delightful ride for Paul Vastola and Co-producer, Randy Chavez, of Opie Gone Bad fame. Fast forward to today and a rockin' version of "Happy Trails" , featuring Randy's awesome guitar chops comes storming out on the tail of the '50s cowboy style. Quite a contrast and a total blast to produce. Thanks, Don and Xuma. Ride on! posted: October 15, 2013
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The Wyoming 8

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Recently, RMR helped Sukle with the audio for this gripping advertising campaign to sober drunk drivers in Wyoming. Sukle used the anniversary of the death of 8 Cross Country runners from the University of Wyoming to stop people from driving drunk. The campaign itself is compelling and chilling by reserecting the inner voices of the 8 killed to remind you of their lives taken away by someone driving under the influence. Always great to work with talented individuals who think outside of the box.
Find the work here:
http://vimeo.com/75338489 posted: October 1, 2013
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New Colorado Brand/Slogan

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There’s been much back and forth between Coloradans about the new Colorado Brand and Slogan. Thoughts, ideas?
http://www.thedenveregotist.com/news/local/2013/august/29/colorado-unveils-official-state-brand-and-slogan posted: September 18, 2013
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The Top 50 Greatest Acts Right Now

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Is it just us or do you get a little bummed after Labor Day because you know summer is coming to and end (and it’s not quite time to strap on those skis or snowboards again)? Today's rainy weather reminds us that it's starting to cool off.
Well here’s a list of The Top 50 Greatest Acts Right Now so when you want to attend one last concert hoorah of the year in our beautiful state of Colorado, you know you’re going to be blown away.
http://www.rollingstone.com/music/news/50-greatest-live-acts-right-now-20130731
posted: September 11, 2013
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The 2014 BMW Championship is coming to Cherry Hills!

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This recent TV spot brought to us by Karsh/Hagan and directed by Jim Elkin with Roshambo Films was a blast! Though the four Denver greats, John Elway, Peyton Manning, John Lynch and Chauncey Billups, are all silent practicing for "Husher School," Chris rocked the post audio sound design to help make these pro athletes comedic "Quiet" sign holding mimes. I think we'll have you guys stick to what you're good at fellas. 

Oh yeah, not to toot our own horns or anything but we also edited and mixed the radio spots for this campaign as well. 



Find out more about the campaign here:
http://www.nytimes.com/aponline/2013/08/25/sports/golf/ap-glf-bmw-championship-manning.html?partner=rss&emc=rss&_r=1&





posted: August 27, 2013
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Busting Myths and Taking Names

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Some very exciting work in the studio today! Got to mix sound design for an upcoming funny TV promo shot by Impossible for a great Denver client! Watch for it!

If your TV production needs professional sound design and mixing RMR is the place for you! Check us out! posted: August 23, 2013
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Audio is Always A-Changin'

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As a professional recording studio we always see the changes in how sound is used with emerging technology through the years. From analog to digital, to ISDN technology, to using smart phones for more than just phone calls. We're seeing audio being used for multimedia campaigns that utilize apps. Recently two projects we have worked on employed using smart phones to in new audio ways. One was for Pilgrim Advertising in Denver, Colorado as they created a new way to tour Wyoming. Once you scanned a QR code, you were able to see a video on your phone about a particular historical event in Wyoming. The other was for Exede Satellite Internet and their Invasion Tour that brought you high-speed internet because of Vehicle 51 at state fairs across the country. Admittedly we did the radio spots announcing the vehicle, but still new and inventive!
If you have any audio needs for your next multimedia campaign, Rocky Mountain in Denver is the place to go! posted: August 22, 2013
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